Virtus Strategy is a boutique consultancy specializing in customer experience strategy, operational excellence, and leadership coaching. We help organizations deliver exceptional customer outcomes through optimized internal processes and capable leadership. Our integrated approach recognizes that great customer experiences are built on efficient operations and empowered teams.
We bring 20+ years of experince from S&P 500 companies in customer experience, operations management, and people development. We look at data, provide roadmap, set up clear and actionable KPIs to help you understand the value that is created with our projects.
Outside-in meets inside-out.
We bridge the gap between what customers need and how organizations deliver, while building the leadership capability to sustain both. Most consultancies focus on one or the other - we connect them for lasting transformation.
The Virtus Advantage
We don't just redesign customer journeys - we fix the internal processes, systems, and workflows that enable them.
We don't just optimize operations - we ensure they serve customer needs. And we develop your leaders to maintain excellence long after we're gone.
What we are not:
❌ The Jargon-Spewing Consultant — We speak human. No corporate BS, no empty LinkedIn thought-leader speak, no frameworks for the sake of frameworks.
❌ The Non-Challenging Yes-Person — We are here to challenge, to push, to tell the truth even when it's uncomfortable.
❌ The Extractive Consultant — We are not here to take the money and run. We transfer knowledge, build capability, and leave organizations stronger than we found them.

Deniz brings 20 years of proven experience from S&P 500 companies like Google and Etsy in CX operations, operational excellence, and people development
Driving +10-point CSAT increases, reducing operational load by up to 80% through strategic outsourcing, and process improvement, and led teams from 10 to 80+ people
From strategy development to execution - established 60+ member support teams, launched new support channels, managed marketplace acquisitions, and streamlined operations for efficiency
AI and automation expert with practical operational knowledge to implement AI and automation where necessary both in the internal and customer facing workflows
EMCC accredited professional coach with Master's in Organizational Psychology; consistently increased team engagement and manager satisfaction while developing high-performing teams
Deep understanding of operational challenges at different growth stages, from building foundations to scaling support for millions of users