
Kevser Deniz Özçoban is a business leader, consultant, and coach with two decades of experience navigating the complexities of team operations, customer experience, and project management. Having led at global giants including Google, Etsy, Panasonic, and Coca-Cola, Deniz specializes in scaling productivity, architecting CX strategies, and streamlining internal processes during critical transitions like M&As
Driven by a lifelong curiosity about human behavior, Deniz pairs her operational rigor with an MSc in Organisational Psychology and Behavior from DCU and an EMCC coaching accreditation. She excels at translating complex organizational challenges into systematic solutions, with a particular focus on developing leaders both in the boardroom and beyond.
Now the founder of Virtus Strategy, Deniz leverages her 15 years in Dublin and her deep academic grounding to help organizations and individuals thrive at the intersection of leadership, behavior, and performance.
Virtus Strategy is a boutique consultancy specializing in customer experience strategy, operational excellence, and leadership coaching. We help organizations deliver exceptional customer outcomes through optimized internal processes and capable leadership. Our integrated approach recognizes that great customer experiences are built on efficient operations and empowered teams.
We bring 20+ years of experince from S&P 500 companies in customer experience, operations management, and people development. We look at data, provide roadmap, set up clear and actionable KPIs to help you understand the value that is created with our projects.

We bridge the gap between what customers need and how organizations deliver, while building the leadership capability to sustain both. Most consultancies focus on one or the other - we connect them for lasting transformation.

We don't just redesign customer journeys - we fix the internal processes, systems, and workflows that enable them.
We don't just optimize operations - we ensure they serve customer needs. And we develop your leaders to maintain excellence long after we're gone.